Linklifting is a term that internet marketers and SEO specialists have been using for many years. It’s an old school technique that has helped websites rank well in search engines since their inception. However, Google has gotten much smarter since the early days of search engines, and they are now able to identify linklifting when they see it.
If you try to game the system by participating in linklifting tactics, your efforts will come back to haunt you. If you want your website to succeed, then you need to understand what linklifting.com is and how you can avoid falling into the trap of this black hat SEO technique. Keep reading for everything that you need to know about this strategy and why it’s not something that most modern SEO experts recommend utilizing…
What Is Linklifting?
When people refer to linklifting, they are actually referring to a type of black hat SEO technique. This involves an exchange of links between two websites to try and boost their rankings in search engines, without properly adding value to the internet.
Linklifting is against Google’s guidelines because it’s an attempt to manipulate the algorithm. Google wants to show the best possible search results for everyone, but they can only do this when websites are adding value to the internet. When you are trying to manipulate the system to get ranked, you are ultimately destroying the internet as a whole.
This is why linklifting is something that you want to avoid. When people talk about linklifting, they often refer to one specific type of link exchange that is known as reciprocal link exchanges. This is when two websites exchange links and they both put each other’s URL on their site.
This is an outdated technique and it’s not something that you will ever see recommended by an expert in modern SEO. If you try to exchange links in this way, you are not going to get any benefit from it and your website is likely to be penalized by search engines such as Google.
Link Exchanges Are A Form Of Linklifting
As we’ve covered above, the link exchange is a type of linklifting. However, just because one type of linklifting is bad, that doesn’t mean that all linking techniques are bad. In fact, linking is a crucial part of SEO and is something that you should be focusing on if you want to rank well in search engine results.
Linking to other websites is a way to show Google that your site has value, and that it belongs in the top search engine results. It’s crucial that you build links to your site, but the only way to do this effectively is to follow Google’s guidelines. One of the best ways to start building links to your site is to join a relevant forum or online community.
This is the type of thing that forums depend on. In fact, when you try to make a post, you will be encouraged to link back to your website. This is a great way to start building links to your site.
Black Hat SEO Techniques
Most of the techniques that linklifting is associated with can be defined as black hat SEO. This is a type of SEO strategy that deliberately tries to deceive Google. Online marketers have been using these techniques for many years, and they are quite easy to employ. All you have to do is find websites that are ranking well in search engines, and then contact the owner to try and get a link exchange.
Alternatively, you can manually build links to your website yourself by inserting links into different websites. However, this is a risky strategy. Any links that you build to your website will be closely monitored by Google. If they notice that too many of the links are coming from the same website, then they will start to investigate.
If Google catches you trying to use black hat tactics to game the system, then your website will be penalized and it’s likely that it will drop out of the top search engine results altogether.
How To Identify Linklifting
Unfortunately, linklifting is a very common practice and many people are engaging in it without even realizing it. You might even be unwittingly participating in linklifting without knowing about it. If you want to make sure that you don’t fall victim to this common black hat SEO technique, then you need to learn how to identify it.
The easiest way to spot linklifting is by looking at the backlinks to your website. If you notice that a large number of them come from the same website, then there is a good chance that they are all coming from the same person.
If you see that a large number of links are coming from one source, then there is a chance that they have been purchased. If you have ever used a website such as Fiverr to purchase backlinks, then you may have unwittingly been involved in linklifting.
Why Is Google Against Link Lifting?
As we’ve already covered, google is against linklifting because it is an attempt to manipulate their algorithm. However, that’s not the only reason why they don’t want you to engage in linklifting. The other reason is that it can lead to spammy websites getting ranked in search engines.
If you engage in linklifting and get a lot of other sites to link to your website, there is a good chance that they are going to be spammy. When you exchange links with another website, you are essentially vouching for them and saying that their website is worth visiting. If you link to a website that Google considers to be spammy, then your website is going to be considered spammy too.
Benefits Of Link Lifting
Despite being a black hat SEO technique, there are some benefits that can come from engaging in linklifting. You might be wondering why so many people continue to engage in this practice when it’s so heavily frowned upon by Google. The main reason is that it’s very easy to do. If you want to purchase backlinks to your website, then it’s very easy to find someone who is willing to do it.
All you have to do is go on a freelancing service such as Fiverr. The other reason why people continue to engage in linklifting is because it can be profitable. If you want to make money from your website, then you are going to need it to be ranked well in search engines.
If you can get enough backlinks to your website, then it is likely to rank well for many different keywords. This makes it a great source of income. However, if you get caught engaging in linklifting, then you are likely to be penalized.
In the early days of search engines, linklifting was a completely legitimate way to try and get your website to rank well. However, as time went on and search engines got smarter, they had to find a way to combat this practice. They realized that linklifting was destroying the internet, and they had to do something to stop it.
Ever since then, they have been cracking down on linklifting. If you want your website to rank well in search engines, then you need to follow Google’s guidelines. This means that you need to focus on building quality links to your site. You also need to avoid engaging in linklifting, as it is likely to get your account penalized or banned altogether.